Archivo para 29 marzo 2012



Last week we only had one lecture because on Thursday and Friday it was held a party for the students.

Nevertheless, on Wednesday we did a regular lesson, in which we finished the Unit 6, thus we are going to do the Progress Test 2 next Friday (March 30th). We started the lesson correcting the homework and we continued reading two text of the book: ‘Dracula’ and ‘Dr. Jekyll and Mr. Hyde’, both related to evil characters. We did some activities about them and also, we did an activity in pairs.

Then, the teacher explained a new Grammar Point: Used to and Would. We went back to the Language Reference part of the book and we learned it.

To continue with, we read a text called ‘Lee Hart and his memoirs’ and we did some activities.

Furthermore, we learned the key language for proposing, bargaining and talking about needs/expectations. We listened to a conversation in between two men. Finally, we listened to another text and we did some activities to practice.


First part of this module is centred on advanced materials. We can learn these materials and their properties. We have been introduced to some of these new materials:

– Graphene.
– Aerogel.
– Fullerence.
– Acoustic metamaterials.
– Transparent concrete.

Principally, this module talks about what is the Graphene material and which are its properties. Graphene is an allotrope of carbon. Its name is a combination of graphite and the suffix -ene.

James Hone said something like that graphene is so resistant that if you want perforate a graphene sheet like cellophane thickness, you would need to put an elephant on a pencil.

Some of the most important properties of these materials are: self-coolant, high thermal and electrical conductivity, high elasticity and hardness, resistance and very light. Due to these properties, these materials can be used with different applications like electronic elements, computer, medicine elements, optical communication, generating, transporting and storing energy and aviation applications.

The second part of this module is based on sustainability for materials. We can define it as materials whose production is supported indefinitely by nature. These are the keys to ensure productive survival for the population and our way of life.

We can classify this type of materials in this way:

–   Materials of plant origin like wood, natural fibres and polymers.
– Materials produced using waste products such as raw materials. These are the recycled matter usual products.

Sustainable materials should follow certain requirements to ensure their sustainability.

There are different types of sustainable materials: concrete, copper, brick, recycled material, aggregates, hemp thread or bamboo. Obviously, there are some better materials than other due to their different characteristics but we can build almost everything with them.

To finish with, we should mention how important the use of sustainable materials is; furthermore, people must be aware of the environmental issues.




Last week, we finished the Unit 5 and we started the 6th one. We started to learn the Modal Verbs as grammar point. Later on, we did some activities about in order to practice these concepts. We worked the modal verbs out with a text called ‘Ultra’ in which we had to find out modal verbs and we had to correct the mistakes. Then, we did a reading activity and we read a short text called ‘Railway Journeys’. When we finished, we also learned about the modal verbs in the past tenses. We worked that point using the Extra Practice part of the book, in which we did some activities. We did also a listening, called ‘Transport Problems’, which talked about the troubles that can be caused by the different types of transport in the city. To finish the unit, we worked the key language point, persuading and recommending actions; and we did more activities in order to practice the listening skill.

We started the Unit 6 talking about Literature. As usual, we started the unit with some oral activities. Then, we read a text called ‘The Nobel Prize for Literature’ and we worked the text doing some activities. Moreover, we learned some more vocabulary and we did some activities about the topic. To do it in a different way, we did an activity in pairs. We finished the class learning a grammar point: the narrative tenses.


This module talks about product packaging. On the first part of this module we have learnt the purposes of packaging, the labels, the symbols used on packages and some development considerations.

The main purpose of packaging is to protect goods. Products must be protected by the possible damages.

The different parts of protection are:

– Physical protection.
– Barrier protection.
– Containment or agglomeration.
– Information transmission.
– Marketing.
– Security.
– Convenience.
– Portion control.

The labels include symbols which are very important because they explain packaging products characteristics and they give us part of the product information. Also, symbols are used to report safety rules for users. Normally, these are very simple and easy to understand:

– Recycling Symbol.
– Barcode.
– Carton box package sign.
– Hazard symbols.
-Age warning symbol or within the toy packaging.

In addition, there are some development points to consider. Nowadays, product design and packaging are developed at the same time, both are equally important. Each product needs a specific package; therefore it has to meet a specific physical characteristic.

Furthermore, we have to consider the environment when we design a package. Sustainability, environmental responsibility and recycling regulation are just few concerns to be considered. When we talk about this topic, we can’t forget the traditional ‘three R’s’ (Reduce, Reuse and Recycle), moreover prevention, minimization, energy recovery and disposal.

There is a packaging classification according to the number of layers or its function:

– Primary Packaging.
– Secondary Packaging.
– Tertiary Packaging.

The package material is chosen depending on the kind of product it is going to protect. Each package has to respond to different aspects.

In conclusion, I think that designing a good package is difficult because you have to take into account many factors. In my opinion, it is very important because it is the first thing that the user is going to see.



Last week we finished the Unit 3; in this one we did some activities about an infectious disease called malaria and to know more about that topic, we did an oral activity. We did groups and we prepared an event in order to warn the illness.

Then we learned some verbs followed by prepositions. Later on, the teacher explained us the Future Perfect and the Will verbal tenses. We did also some activities to practice both tenses.

Moreover, we read a text called “The Dowling Hospital”, we did some activities and we worked the vocabulary out of this text.

To finish the unit, we learned the key language about predicting and we practiced this vocabulary doing some more activities.

The following day, the teacher started the Unit 5 which talks about the transport. I could not go to class, but my classmates explained me the activities that they did in class. To sum up, they did some activities to learn vocabulary about transport, they read a text ‘The Dangers of Safety’ and they practiced the oral communication in class.


Nowadays, a product design is done to improve people’s life; it means that designers try to supply people’s needs, so that a design philosophy based on the needs and desires of users has been developed. This kind of design is called User-Centred Design or People-Centred Design. It is essential to test design products because it is very difficult to create a perfect product.

Sometimes, designers create products that users can not use because they are very difficult to use. The most important is that designers should know the products’ users and the users’ requirements. Designers should listen to their users and understand them.

We must take into account this step in the early stages of the whole process.

First of all, we should obtain the whole information about users and then we should evaluate and list their needs, objectives and other parameters to take into account in the design.

Ideas must be organized and classified according to various groups; in addition, ideas have to be classified according to their importance.

Finally, the product must be checked by the designers and users. It is very important, because its proper operation and compliance must be verified. Furthermore, it is important because if the product does not pass the test, it will have to be redesigned.

We can relate methodologies and techniques, known as People Centered Designing (PCD). Designers use them to know about users’ needs and their behavior. They use them to improve their products.

Now, I am going to talk about some of the techniques included in the PCD.

– USERS’ TEST: It is one of the most important techniques, thus we can evaluate the usability of the designs. It consists of observing how some users do something; therefore problems of usability are analyzed by designers. These proofs are done with 15 people, approximately, dividing them into groups of three. Finally, the information collected is studied to improve the design.

– HEURISTIC EVALUATION: It needs experts to investigate and to evaluate the design. Further, they are necessary to look for problems usability. The design is evaluated independently by the experts and after that, they meet and take decisions about the product.

– CARD SORTING: It consists of a study done with users’ proposals. Users have an unsorted pack of index cards and they have to sort it in different groups. The results of users are combined and then, these are analyzed statistically.

– EYE – TRACKING: It is related to the users’ visual behavior. Mainly, the technique consists of analyzing and studying the visual exploration of the users.

– ETHNOGRAPHY: Designers coexists with users, to understand and to learn about them. According to these two points, the designer has to be able to design products closer adapted to the ethnical necessities.

– INTERVIEW: It is the most direct technique. It consists of doing some questions related to the design which must be answered by the users. This questionnaire provides a subjective result for the designers.

– POLL: This is used to know audience requirements. It can be achieved asking different questions to users, these being answered by a representative statistic proportion of the audience.

– WEB ANALITYC: This term is known as the way to collect information by using the Internet, and analyzing the results we obtain in the research. Their principal advantage is that it is based on the screening of the total amount of users that are using the website.



Today, I am going to speak you about my fourth week of the English lectures. Last week, we finished the Unit 3; in this one we corrected some homework and we did some review section activities, mainly about grammar. Well, later on, the teacher told us that we could do some activities on the Internet learning platform, meaning if we had free time.

During the English session, we went to the public demonstration at University Square, so we lost an hour of class. After the demonstration, we went back to class.

Then, we started the Unit 4 which talks about Medicine. We did an oral activity and we also did an activity about vocabulary of medical terms. To finish the class, we did a listening activity about those medical terms.

On Friday, we took the Progress Test 1. The class was divided into two groups because the classroom is very small. I took the exam with the first group, at 8 o’clock in the morning (o 8 am). The exam was divided into two parts, listening and grammar. I think that the grammar part wasn’t difficult but the other part wasn’t easy.

After the exam, we had a break while the second group did the exam. Later, we came back to the class to continue with the lesson.

Them, we did a reading activity and speaking, both in pairs. Obviously, the activities were about the medicine texts. Later, we learned the differences among Future Continuous, Going to and Present Continuous. And so, we did some activities about it. For finishing the class, we did a listening activity.


This module talks about relation among three terms: Design, Creativity and Innovation.

The first part of this module is called ‘Definitions and Examples’.

To start with, I must say that finding a good definition of design is very complicated. Therefore, I am going to define what a good design is according to Dieter Rams. According to him, a good design is based on ten principles:

– Innovative
– Make a product useful
– Aesthetic
– Unobtrusive
– Honest
– Long-lasting
– Thorough, down to the last detail
– Environmentally-friendly
– As little design as possible

I should say that all products don’t need to have these properties to be a good design.

The creativity is defined as the generation of new ideas or concepts, which are related to good designs. This is an innate ability but it could be improved with some creativity techniques:

– Brainstorming
– Deformation and adjustment
– Analogies
– Morphological box

If you want to be a good industrial designer, you have to know these methods to create quality products.

Now, I am going to define the term innovation. It is related to the reality of ideas that we have generated using creativity.

As the other terms, Innovation also follows some principles:

–       Transposition
–       Combination
–       Abstraction
–       Discovery
–       Transformation
–       Transmogrification
–       Distillation
–       Specialization
–       Opposition
–       Provocation
–       Tantalization
–       Constraint
–       Audacity

The second part of this module is called ‘Exploring Design, Creativity and Innovation’.

It talks about the relation among the three terms before mentioned and their relation with business. Design has emerged as a key differentiator for businesses.

It must be distinguished two aspects about design:

– ‘Designer Design’, staff made to show its design. They are according to the market and generally they have an elevated price.

– ‘Quiet Design’, designed staff but we do not notice they exist.

We have to be able to distinguish innovation and invention. On one hand, an inventor uses new knowledge to create something new, perhaps an artifact, service or a piece of equipment. They are useful if they satisfy a need or desire. On the other hand, creativity is the ability to generate new ideas and being necessary to make a good design.

There are three different types of creativity:

– Technological creativity
– Economic creativity
– Artistic/cultural creativity

All of them are interrelated and they share a common process of thinking reinforcing each other.

In conclusion, I should say that these three concepts are interrelated. We need to know these two terms to create an outstanding product among the others of the same properties.



Last week it was the third week of the English lectures and we finished the Unit 2. In general, we learned more vocabulary about environment with the Yellowstone text, we did a listening activity and also we worked in pairs to learn how to make a questionnaire. After that, we started the Unit 3 which talked about Sport. First, we did some activities and we read a text about Charles Miller, father of the beautiful game. To finish the class, the teacher explained to us the quantifiers and we put it into practice.

On Friday’s class, we reviewed the quantifiers. According to the grammar points, also we learned the definite and zero articles and as always, we did some activities about. In this unit, we also learned vocabulary, in this case abstract nouns, self-. Then, the teacher gave us the key points to write a good essay. In addition, for finishing, we split up into groups to decide who could be the best sportsperson and later, we discussed with the other groups about it.

Now, I am going to tell you about my professional future, but the one I hope to get.

Nowadays, as everybody knows, we are in a difficult situation because our country has an important economic recession. I think this issue affects us straightforwardly. This affects us because now, we are studying and when we finish, we will have some difficulties to find a job.

As you know, I am studying the third course of Industrial Design, so I have to think where I want to work in the future. Well, thinking about the current situation we are undergoing, I think that I will have to study a master to specialize myself in a particular field. However, because of the economic crisis I don’t know if my parents will be able to pay it. I am sure that they will do their best, although I am aware of our economic situation.

As all my classmates, I would like to work in a job related with the design. In my case, I would like to work in a graphic design studio; furthermore I would like to work designing new products in a company like Ikea.

In conclusion, I think that before start working, I have to study very hard to become a great professional of the design. On the other hand, I also think that while working, I will put into practice all my knowledge and I will learn more and quickly.

See you next week.